Influence Identifier™

Identify your target audience’s true sources of influence. Brands, creators, & media.

Methodology:

Influence Identifier

Examples of questions answered by this methodology:

  • Who are the influencers, partners and media outlets we should be working with to claim white space in eSports?
  • Which podcasts should we sponsor to reach gardening enthusiasts in the UK?
  • Which fashion brands are the most influential with American millennials?
  • Which gaming creators reach a predominantly female audience?

Examples:

Customizable elements:

  • Industry (i.e. partners only from the eSport space)
  • Platform (i.e. TikTok, Instagram, YouTube, Facebook, Twitch, etc.)

Custom Credit Cost

  • 1 Credit surfaces 10 sources of influence (creators, influencers, brands, media, podcasts)

This methodology pairs well with:

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