Identify your target audience’s true sources of influence. Brands, creators, & media.
Examples of questions answered by this methodology:
- Who are the influencers, partners and media outlets we should be working with to claim white space in eSports?
- Which podcasts should we sponsor to reach gardening enthusiasts in the UK?
- Which fashion brands are the most influential with American millennials?
- Which gaming creators reach a predominantly female audience?
- Industry (i.e. partners only from the eSport space)
- Platform (i.e. TikTok, Instagram, YouTube, Facebook, Twitch, etc.)
Custom Credit Cost
- 1 Credit surfaces 10 sources of influence (creators, influencers, brands, media, podcasts)
This methodology pairs well with: